Ham Chơi Origin

Ham chơi /ˈhɑːm chɜːj/ (Vietnamese slang) someone who loves to have fun, explore, and live life to the fullest. Unapologetically.

We’re a team of young Vietnamese creatives living all around the world, but one thing we all share is a love for our culture and a desire to make it seen, felt, and worn.

Ham Chơi was born out of that shared passion: a modern streetwear brand that fuses Vietnamese culture with contemporary design. We’re here to celebrate identity, add a little chaos to the clean, and bring Viet culture closer to everyone. Whether you're in Saigon, LA, or anywhere in between — we want you to feel connected, seen, and repped.